It’s that time of year again and we at araxam.com are preparing for another exciting week at Inbound14. If you’re not already familiar with it, Inbound is probably the most exciting marketing conference of the year. It kicks off next week at the Boston Convention & Exhibition Center and will feature inspiring keynotes, innovative talks, … Read more
SEO is one of the most popular buzzwords on the Internet today. The importance of optimizing your website so it can easily be found by people searching for your content cannot be understated. In addition to being a free form of advertising, SEO will send targeted keyword-specific searches to your website, which helps to brand … Read more
Every few years (or months) you decide it’s time to redesign your website. You run some usability tests (hopefully!), create some beautiful new templates, and pull the trigger on a design overhaul. You’re thrilled at first – it’s a new and exciting look for your site and your friends and family tell you how amazing … Read more
This is a two part article about On-Page SEO and On-Page Optimization tactics. In Part 1 we highlighted what on-page SEO is and explained some on-page optimization tactics including URL, page title, meta tags, and open graph tags. In Part 2 of we’ll explain some additional on-page optimization techniques for you to consider. Headings … Read more