April 2021 - Araxam

Last Call: Digital Marketing News for April 19, 2021

April 20, 2021April 19, 2021 by Ryan Smith

Google gave titan an unfair ad-buying edge, Gartner says 63% of digital marketing leaders still struggle with personalization and Microsoft confirms the acquisition of speech recognition company Nuance. Digital Marketing Happy Hour · Last Call: Digital Marketing News for April 19, 2021 Google’s ‘Project Bernanke’ gave titan unfair ad-buying edge, lawsuit claims https://nypost.com/2021/04/11/googles-project-bernanke-gave-titan-unfair-ad-buying-edge-lawsuit/ The New … Read more

How to Rank Your SMB for Local SEO

April 29, 2021April 14, 2021 by Ryan Smith

Why ranking on Google with Local SEO is vital for any brick-and-mortar location. We’ll explain what you need to do and show you how to optimize your assets to rank in Google for Local SEO. We’ll break down the difference between showing up in the Local Pack and Localized Organic Results in Google’s SERPs, and … Read more

SEO Tools and Analytics with Steve Wiideman

April 7, 2021 by Ryan Smith

What are the best SEO analytics, metrics, and KPIs to determine if my content strategy is working? What SEO tools should I be using? Do I need to hire an SEO agency? In this episode, Chris and Ryan talk with Steve Wiideman about the importance of transparency in SEO, when to outsource vs. in-source your … Read more

Last Call: Digital Marketing News for April 5, 2021

April 19, 2021April 5, 2021 by Ryan Smith

Facebook to enable users to control who comments on their posts, LinkedIn confirms it’s working on a Clubhouse rival, and most U.S. marketers were ready to quit in 2020. Digital Marketing Happy Hour · Last Call: Digital Marketing News for April 5, 2021 Facebook to enable users to control who comments on their posts By … Read more